Recently, the Department of Industry and Information Technology of Fujian Province, the Civil Affairs Department of Fujian Province and the Fujian Provincial Federation of the Disabled jointly issued the Notice on Soliciting New Age-Friendly Products for Fujian Province in 2026. Following open collection and expert evaluation, a total of 32 products have been finalized on the 2026 Fujian Age-Friendly New Product List. 

Milk silk disposable underwear under Freego, a brand owned by Xiamen Youpai New Life Technology Co., Ltd., has made the list, standing out as a well-noticed daily care product among the selected age-friendly offerings.

In recent years, Freego has actively responded to national strategies including the Healthy China Initiative and the proactive approach to population ageing, kept focusing on the practical needs of senior citizens in daily care, hygiene during outings and other aspects, and kept developing more convenient, comfortable and safe solutions for age-adapted products. Its inclusion on Fujian’s official age-friendly product roster serves as full recognition of the company’s R&D prowess and product value.

Data from the 7th National Population Census by the National Bureau of Statistics shows that China’s population aged 65 and above hit 190 million in 2020, accounting for 13.5% of the national total, with the figure projected to exceed 310 million by 2035. The rapidly expanding senior population has fueled robust market demand for age-friendly consumer goods.

A pioneer in the disposable underwear sector, Freego has insightfully identified unique consumption demands among elderly users. For mobility-impaired seniors and their caregivers, conventional reusable underwear brings persistent troubles such as troublesome washing, difficult air-drying and hidden hygiene risks. To tackle these pain points, Freego’s dedicated R&D team conducted in-depth market research and rolled out its tailor-made Silver Age disposable underwear for the elderly:

Our original design philosophy remains unchanged: this is far more than a pair of disposable underwear, but thoughtful care and dignified protection for the elderly.

Faced with an anticipated 310 million senior population in the future, Freego is fully aware that qualified age-adapted products never rely on superfluous functional add-ons, but refined craftsmanship, consistent quality control and a strong sense of social accountability. Products suitable for seniors can only be developed by fully aligning with the physical conditions and real-life needs of older adults. Freego will keep investing in the age-friendly product track, delivering respect and heartfelt care for the silver-haired community via refined intimate apparel.